Please dont wish this on budding new franchises. No one reads/listens to quests, no one pays attention to their surroundings, no one is it in for the adventure it all boils down to a numbers hunt with trolls and quick dopamine hits. The massive potential for video game revenue should serve as a potent wake-up call for the movie industry, especially in light of all its current existential problems. MMOs suck all the soul out of deep games. Here is another anecdote worth considering: BattleBit Remastered, an MMO FPS video game, recently sold 1.8 million copies in its first two weeks on the market, generating more than $30 million in revenue–and it was developed by a team of three indie developers. How would a AAA Barbie game with a $100 million marketing budget perform? (After all, more than half of all gamers are women, and Barbie is one of the world’s most valuable IPs.) Despite all the Barbie games, presumably none have benefitted from a $100 million marketing budget. There have been countless Barbie video games, beginning in 1984 when a Barbie game was sold for the Commodore 64. (Many times more than any of the Harry Potter movies ever generated!) The Hogwarts game generated $1 billion in a single quarter. Warner Brothers spent the same amount of money (rumored to be $150 million) making Hogwarts Legacy, the top grossing video game of 2023. And while this sounds like a lot, let’s put it into perspective. ![]() Warner Brothers reportedly spent $145M to make the Barbie movie, of which $100 million alone was spent on marketing.Īccording to Variety, the movie is expected to generate about $100 million on opening weekend and maybe as much as $500 million in global gross revenue. Let’s dig into the mathematical reasons why: Make allies, battle Dark wizards and decide the fate of the wizarding world. Even if Barbie does dominate the silver screen, a box office blockbuster is likely no match for a stellar video game release. Your character is a student who holds the key to an ancient secret that threatens to tear the wizarding world apart.
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